How to delete my Instagram Profile
For this experiment, I used my personal travel account, where the audience is primarily interested in, well, travel. That’s to answer the first question. As for the second, I wanted to attract more people who are interested in — drum roll! — travel. Which means that I didn’t want to follow for follow just anybody out there — I needed to find accounts that were similar to mine and whose target audience was similar to mine, too.
Luckily for me, Iconosquare allows me to do exactly that. If you go to Analytics —> Competitors, you can select up to 3 accounts (if you’re on the PRO plan and if your competitors have Business profiles) to monitor their growth, engagement, frequency of posting, etc.
I thus decided to focus on three specific competitors, whose followers I intended to steal (and I’ll explain how I did that in moment). It was perfect: all three post similar content to mine and have a similar audience.
Next step was to develop a content plan.
What am I going to post? How often am I going to post?
For that, I used these two Instagram marketing tools: UNUM, to plan my feed ahead, and A Color Story, to make sure my feed looks nice and pretty. Also: I decided to post once every 2-3 days, which I thought was often enough not to be too annoying.
#2: Implementing the strategy and monitoring the first results
Once I had a strategy, off I went!
Here’s what I did:
1. I went to my first competitors’ IG page. (I started with @whereistarablog.)
2. I clicked in a photo posted recently and saw a list of people who liked that photo.
3. I literally went down the whole list and followed everybody I could. There wasn’t one person I skipped.
That’s it.
I followed aggressively, because at first I hoped I could do this fast and be over with in no time.
However, this is where I faced my Obstacle Number One: Instagram’s follow limitations.
Luckily for me, Iconosquare allows me to do exactly that. If you go to Analytics —> Competitors, you can select up to 3 accounts (if you’re on the PRO plan and if your competitors have Business profiles) to monitor their growth, engagement, frequency of posting, etc.
I thus decided to focus on three specific competitors, whose followers I intended to steal (and I’ll explain how I did that in moment). It was perfect: all three post similar content to mine and have a similar audience.
Next step was to develop a content plan.
What am I going to post? How often am I going to post?
For that, I used these two Instagram marketing tools: UNUM, to plan my feed ahead, and A Color Story, to make sure my feed looks nice and pretty. Also: I decided to post once every 2-3 days, which I thought was often enough not to be too annoying.
#2: Implementing the strategy and monitoring the first results
Once I had a strategy, off I went!
Here’s what I did:
1. I went to my first competitors’ IG page. (I started with @whereistarablog.)
2. I clicked in a photo posted recently and saw a list of people who liked that photo.
3. I literally went down the whole list and followed everybody I could. There wasn’t one person I skipped.
That’s it.
I followed aggressively, because at first I hoped I could do this fast and be over with in no time.
However, this is where I faced my Obstacle Number One: Instagram’s follow limitations.
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And then, there was also a Truly Frightening Moment, when Instagram thought I was being spammy (I mean… duh) and told me this:
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And then, there was also a Truly Frightening Moment, when Instagram thought I was being spammy (I mean… duh) and told me this:
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