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Facebook partners with CNM for new marketing program
Central New Mexico Community College is now in a relationship with Facebook.
Facebook announced Monday it was partnering with CNM to develop a new digital marketing certificate program. The program will give students the chance to earn a certificate that will prepare them to work in digital marketing and social media strategy, the company said.
The social media company also announced it will offer 32 scholarships for CNM's Deep Dive Coding Bootcamps.
Monday's eal with CNM is the first of its kind for Facebook, the company said. Facebook representatives made the announcement on the first day of its Community Boost event in Albuquerque.
"We will learn a lot from this," said Instagram COO Marne Levine. "By partnering with community organizations, we can train them, and after our teams leave, they can continue and train small businesses how to use these platforms and that is going to be a very important part of this program."
Parisa Zagat, Facebook head of digital skills, said the social media giant chose Albuquerque for its first partnership with a community college because of the strong partners here, including the governor's office, the city of Albuquerque and CNM.
Facebook said the CNM partnership will serve as a pilot program for two future programs at yet-unannounced cities.
The announcement was made at a roundtable that included Gov. Susana Martinez and Mayor Tim Keller.
"We're the most excited people in the room," said Debbie Johnson, director of entrepreneurial and economic development at CNM. "Tech in our world means opportunity. It's a direct path to employment. Digital skills are huge. "
While in town, the Community Boost teams are partnering with New Mexico TechWorks, Cultivating Coders and Barelas Economic Opportunity Center to provide training sessions on Facebook and Instagram.
In November, Business First reported that Albuquerque was one of 30 U.S. cities selected for the Facebook Community Boost program. Albuquerque is one of the first five cities to host a Community Boost event.
Facebook selected Albuquerque because the company learned small businesses in the Land of Enchantment wanted more digital skills training, officials said.
Leaders from New Mexico’s public and private sectors are working toward making Albuquerque a hub of technology and entrepreneurship with projects like ABQid and Innovate ABQ. Innovate ABQ is a public-private partnership among the University of New Mexico, the city of Albuquerque, Central New Mexico Community College, Bernalillo County and Nusenda Credit Union. Innovate is meant to house students, scientists and entrepreneurs in one spot.
Menlo Park, California-based Facebook says it has invested $1 billion in supporting small businesses, according to a release.
The first phase of Facebook's 2.8 million-square-foot, $1 billion data center in Los Lunas is scheduled to open later this year.
Facebook partners with CNM for new marketing program
Central New Mexico Community College is now in a relationship with Facebook.
Facebook announced Monday it was partnering with CNM to develop a new digital marketing certificate program. The program will give students the chance to earn a certificate that will prepare them to work in digital marketing and social media strategy, the company said.
The social media company also announced it will offer 32 scholarships for CNM's Deep Dive Coding Bootcamps.
Monday's eal with CNM is the first of its kind for Facebook, the company said. Facebook representatives made the announcement on the first day of its Community Boost event in Albuquerque.
"We will learn a lot from this," said Instagram COO Marne Levine. "By partnering with community organizations, we can train them, and after our teams leave, they can continue and train small businesses how to use these platforms and that is going to be a very important part of this program."
Parisa Zagat, Facebook head of digital skills, said the social media giant chose Albuquerque for its first partnership with a community college because of the strong partners here, including the governor's office, the city of Albuquerque and CNM.
Facebook said the CNM partnership will serve as a pilot program for two future programs at yet-unannounced cities.
The announcement was made at a roundtable that included Gov. Susana Martinez and Mayor Tim Keller.
"We're the most excited people in the room," said Debbie Johnson, director of entrepreneurial and economic development at CNM. "Tech in our world means opportunity. It's a direct path to employment. Digital skills are huge. "
While in town, the Community Boost teams are partnering with New Mexico TechWorks, Cultivating Coders and Barelas Economic Opportunity Center to provide training sessions on Facebook and Instagram.
In November, Business First reported that Albuquerque was one of 30 U.S. cities selected for the Facebook Community Boost program. Albuquerque is one of the first five cities to host a Community Boost event.
Facebook selected Albuquerque because the company learned small businesses in the Land of Enchantment wanted more digital skills training, officials said.
Leaders from New Mexico’s public and private sectors are working toward making Albuquerque a hub of technology and entrepreneurship with projects like ABQid and Innovate ABQ. Innovate ABQ is a public-private partnership among the University of New Mexico, the city of Albuquerque, Central New Mexico Community College, Bernalillo County and Nusenda Credit Union. Innovate is meant to house students, scientists and entrepreneurs in one spot.
Menlo Park, California-based Facebook says it has invested $1 billion in supporting small businesses, according to a release.
The first phase of Facebook's 2.8 million-square-foot, $1 billion data center in Los Lunas is scheduled to open later this year.